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WMUK fall fund-raiser goal is $210,000

Oct. 15, 2004

KALAMAZOO--Public radio station WMUK 102.1 FM at Western Michigan University kicks off the on-air portion of its annual fall fund-raising drive Saturday, Oct. 16.

The station is out to repeat last year's success, by raising the same amount--$210,000--with an Oct. 16-22 phone marathon. Station personnel have been working for several weeks to raise pledges during the quiet portion of its campaign and brought in more than $75,000 prior to the on-air portion of the effort. The drive will stop as soon as the goal is reached.

New this year is an online option for making a gift or pledge that allows station supporters to immediately see the impact of their gift included in the campaign total. To make a gift or pledge and to keep an eye on the campaign's progress, visit the station's Web site at <www.wmuk.org>.

Media contact: Cheryl Roland, 269 387-8400, cheryl.roland@wmich.edu

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