
Four added to Marketing Hall of Fame
Nov. 21, 2002
KALAMAZOO -- Four high-achieving Haworth College of Business
alumni were recently honored for their accomplishments with induction
into Western Michigan University's Marketing Alumni Hall of Fame.
William J. Bolton, Bettye A. Daly, Dr. David T. Kollat and
Charles L. Wimbley Sr. have been given the University's Outstanding
Marketing Alumni Award, which recognizes professional accomplishments,
community leadership and dedicated service to the University.
William J. Bolton -- A 36-year veteran of the food
retailing industry, Bolton is currently working as a consultant
for the LJS Group in Chicago. He has held posts as executive
vice president of SUPERVALU; president of Jewel-Osco; executive
vice president and chief operating officer of markets for Jewel's
parent company, American Stores; and chairman and chief executive
officer of Bruno's Supermarkets. Bolton is a member of the board
of directors of the Bemis Co. and serves on the Haworth College
of Business Advisory Board. In 1995, he received WMU's Distinguished
Alumni Award. Bolton earned his bachelor's degree in food distribution
from WMU in 1968.
Bettye A. Daly -- Daly is CEO of Daly Enterprises,
a marketing firm that services companies that make environmental
protection and environmental spill response products. She founded
the company in 1996, after founding MayDay Chemical Co. in 1981
and serving as its president and CEO for 15 years. Before launching
her career in entrepreneurship, Daly managed a $30 million procurement
budget as a purchasing agent at the Upjohn Co. She earned her
bachelor's degree in marketing from WMU in 1976. She has served
as national chairperson of the Chemical Group of the National
Association of Purchasing Managers, president of the board of
directors of the Kalamazoo Institute of Arts and a trustee of
Kalamazoo Valley Community College, among a host of other professional
and volunteer activities.
David T. Kollat -- Kollatt is founder and president
of 22 Inc., a company that specializes in research and consulting
for retailers and consumer goods manufacturers. He has worked
in both industry and academia, having served on the faculty of
Ohio State University from 1965 to 1972. Following his teaching
stint, Kollatt worked for research and consulting firm Management
Horizons, serving as executive vice president, director of research
and director. He went on to serve as executive vice president
of The Limited Stores Inc.; executive vice president of its holding
company, The Limited Inc.; and president of Victoria's Secret
Mail Order, an operating division of The Limited Inc. He still
serves on the board of directors of The Limited Inc., as well
as the boards of 10 other companies, including Big Lots, Wolverine
World Wide and Select Comfort. Kollat earned his bachelor's and
MBA degrees in marketing from WMU in 1960 and 1962, respectively.
Charles L. Wimbley Sr. -- A 1970 MBA graduate of WMU,
Wimbley is the founder of The Wimbley Group, an Illinois marketing
consulting and advertising agency. Its clients include NutraSweet,
Kraft, Ben & Jerry's Ice Cream, the GMC Truck Division, Verizon
and Provident Bank. Both Mazda and the Kellogg Co. recently hired
The Wimbley Group to assist them in reaching minority consumers.
Before founding his own company, Wimbley worked in management
roles for the Upjohn Co., SC Johnson Wax, and Johnson & Johnson.
He also worked as senior vice president and director of account
management and client services for Burrell Advertising.
Media contact: Jessica English, 269 387-8400, jessica.english@wmich.edu
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