
President addresses the 'State of the University'
Feb. 2, 2001
KALAMAZOO -- WMU President Elson S. Floyd delivered his 2001
"State of the University" address on Thursday, Feb
1, at the annual Academic Convocation. This year's convocation
was hosted by the Faculty Senate and was held at the Fetzer Center.
The full text of the president's address is included below.
The text prints to approximately seven paper pages.
Also during Thursday's convocation, several members of the
faculty were honored for excellence and service:
Alumni Teaching Excellence Awards were presented to Dr. Alexander
J. Enyedi, associate professor of biological sciences, and Dr.
Alyce M. Dickinson, professor of psychology. Click
for more.
A Distinguished Faculty Scholar Award was presented to Dr.
Nora Berrah, professor of physics. Click
for more.
Distinguished Service Awards were presented to Dr. James R.
Sanders, professor of educational studies and associate director
of WMU's Evaluation Center, and Dr. Martha B. Warfield, director
of the Division of Multicultural Affairs. Click
for more.
Media contact: Cheryl Roland, 616 387-8400, cheryl.roland@wmich.edu
"Initiatives for Sustained Excellence"
State of the University Address
by Dr. Elson S. Floyd, President of Western Michigan University
February 1, 2001
Good evening and welcome. It is my pleasure and privilege
to report to you on the state of Western Michigan University
and to help chart our course for the future: our plan for sustained
excellence in the millennium. I speak to you this evening on
behalf of many individuals - students, faculty, staff, alumni,
trustees, legislators and external partners - all of whom have
worked so productively to further the University's growth, advancement
and development.
Accomplishments:
As we approach our centennial celebration in 2003, I am gratified
to report that Western Michigan University is programmatically
excellent and financially sound. The University has had another
year of substantial progress, which is illustrated by the following
examples of institutional accomplishment and community impact:
Western Michigan University achieved its desired and much
sought after classification as a "Doctoral/Research University
- Extensive" by the Carnegie Foundation for the Advancement
of Teaching. We are fortunate as a state to have four institutions
in this category. We join the University of Michigan, Michigan
State University, and Wayne State University in this regard.
I want to again publicly recognize and thank those individuals
who made this achievement possible. Thank you all, very, very
much!
Further, we were recognized by U.S. News & World Report
for the second consecutive year as being one of the top public
universities in the nation. Both are huge compliments to the
dedication, achievements, and accomplishments of our faculty,
students, and staff to be recognized as one of the top 100 public
universities in this nation.
Enrollment in the fall of 2000 was over 28,600 students -
of which 21 percent were graduate students. We again closed undergraduate
enrollments early in May while maintaining academic quality among
our incoming students. Deposits this year are 15 percent beyond
those posted at the same point last year; however, we will strive
to have an entering class of 4,500. I have heard you on this
matter, and we will seek to respond.
Total operating revenue for 1999-2000 was more than $365 million
-- with an estimated economic impact on the greater Kalamazoo
area of almost a half billion dollars.
The University received over $45 million of external research
funds during 1999-2000 - a 30 percent increase over the prior
year. Examples of notable grants include those for mathematics
and statistics education, chemistry research at the interface
of biospheric and atmospheric sciences, the use of interactive
technology to improve collaborative learning experiences, technical
assistance for the Kalamazoo River superfund site, and for blind
pedestrian access and negotiation at complex intersections.
A campus master plan was developed that will guide our physical
plant developments over the next several decades.
Construction is on schedule for the new engineering campus
and the related Business Technology and Research Park. We anticipate
completion of this campus by the fall of 2003.
Planning authorization was received from the State of Michigan
for the new $45 million College of Health and Human Services
facility. This new College of Health and Human Services will
be located south of the Kalamazoo Center for Medical Studies
on Oakland Drive and will finally consolidate health and human
services programs that are now located throughout the University.
The community's cultural life is enriched by the annual production
and performance of over 1,200 musical performances, theatre and
dance productions, artistic exhibitions and lectures through
the accomplishments of faculty and staff in our distinguished
College of Fine Arts, Miller Auditorium and others in the humanities.
All I can say is, "Bravo."
The formation of active, external partnerships continues to
strengthen our academic programs and institutional achievements.
We have forged new partnerships through the Center for Community
Asset Building with the Benton Harbor Public Schools. More recently,
the scholarship program between Delta Air Lines and our College
of Aviation will augment the number of minority and female professional
airline pilots. And in terms of economic development, the Michigan
Life Sciences Corridor initiative involving our chemistry faculty
and scientists at Pharmacia and the National Research Laboratory
in Chicago may help establish new life sciences research in Michigan.
This is a vitally important initiative, and over the coming months
we will discuss more of our strategies that will make us, as
a university, even more competitive.
Academic program improvements proposed during the past year
included a new interdisciplinary doctoral program in the College
of Health and Human Services, a master of science degree in molecular
biotechnology and a life sciences option in the undergraduate
chemical engineering program. With your help as a faculty, we
will be a force in research and life sciences-related pedagogy.
We continue to improve our academic strengths by transferring
the journalism program to the Department of Communication and
by moving the Department of Computer Science to the College of
Engineering. The Department of Statistics that was recently established
will more appropriately address faculty and student concerns.
Our athletic programs remain strong and competitive. From
volleyball to hockey, to football to synchronized skating, they
all represent the spirit of this University and our commitment
to graduate the students who represent us so well.
These accomplishments are meritorious and of notable credit
to the students, faculty, and staff of our University. Even in
view of this record, we face greater challenges to continued
progress in the years ahead.
We must continue to maintain our openness and accessibility
as a university. Increasingly, more and more physically challenged
students are selecting Western, and I urge this faculty to recognize
and to respond to the special needs they present.
More broadly, we must sustain high performance levels despite
increasing pressures and again polish our surfboards to respond
to this dynamic world of change. Higher education nationally
and in Michigan is becoming more complex, more competitive, and
more difficult. Increasingly, our accomplishments will be evaluated
within a higher education environment that is global in nature
and driven by information technology and by the formation of
new interdisciplinary fields of study. This global, technology-driven
environment - along with emerging academic disciplines - will
significantly shape Western Michigan University's continued growth
and development.
I will now outline several University initiatives that will
help set an essential agenda for sustaining momentum as a student-centered
research university and to guarantee our competitive advantage
with our peer institutions.
Higher Education Environment:
Global: Higher education has become a global industry
that is important and now more accessible to millions of people
throughout the world. Government and industry leaders recognize
that human progress and national economic development and prosperity
are related to the knowledge base of its citizens. Fortunately,
Western Michigan University has had an international character
and flavor, with international students enrolled since the mid-1940s.
Just last fall, we enrolled over 1,650 international students
from 102 different countries, almost evenly split between undergraduate
and graduate students. We have established international programs
with partners in China, India, Malaysia, Pakistan and Singapore
and have nearly 100 study abroad programs that support our U.S.
undergraduate students in their foreign study endeavors. And,
the recently established Diether H. Haenicke Institute for International
and Area Studies has helped focus hiring initiatives for international
faculty colleagues.
Thus, the University's heritage in international education
and study is long-standing and fortuitous, given the growing
international higher education marketplace. Even so, competitive
challenges to Western Michigan University - and other established
institutions - multiply as entrepreneurs worldwide advertise
and compare courses, and compare degree programs, and compare
technical training through distance education technology. There
are literally thousands of courses accessible on the Internet
- permitting student comparison of course content, cost and advertised
educational outcomes. The success from this explosion of international
educational offerings is uncertain yet the presence of so much
activity must cause us to at least re-think our instructional
delivery practices.
Recently, The Chronicle of Higher Education (October
27, 2000) speculated that combined "brick and click"
institutions, with combinations of courses delivered through
distance education technology and on-campus classroom interactions,
will be the more competitive and attractive institutions for
today's younger adults. However, I hasten to emphasize that such
technology alone cannot replace thoughtful, deliberate student
interactions with professors who comprehend their fields of knowledge
better than anyone else, based upon extensive years of study
and continuous scholarship.
Information Technology: The advances from computer
information technology have been astounding. It is estimated
that approximately one-third of the nation's economic growth
during the last decade was related to productivity gains from
the use of computer information technology. We now accomplish
hundreds of routine tasks using computer-based technology that
were done manually only thirty years ago. Four of the fastest
growing occupations for undergraduate students - database managers,
computer engineers, systems analysts and computer support specialists
- require substantial information technology knowledge and computer
skills.
This same computer technology also impacts instructional technology,
and we must close the digital divide or we will be left behind.
Because of the importance of integrating technology within our
classrooms, I have allocated over $600,000 for the teaching and
learning technology grants that have been awarded to about 54
faculty colleagues during the past year. This is not enough,
however. Rather, it is a beginning as we seek to understand how
this technology might enrich student learning, teaching and classroom
achievement.
Of course, the widespread use of computer-based information
technology brings some challenges along the way, along with the
opportunity to simplify some aspects of our educational environment.
- First and foremost, this technology is resource intensive
and requires an increasing share of our general funds.
- Second, newly hired faculty and incoming students expect
the latest equipment and software will be accessible for their
use, whether or not the latest technology is required. Expectations
and comparisons about software and program needs are almost geometric
in proportion.
- A third challenge with computer information technology is
that research- funding agencies sometimes gauge research capacity
in terms of the latest equipment and software that is available.
These aspects of computer-based information technology will
always increase tuition and fees; support or hinder our recruitment
of faculty and students, especially in science and engineering
programs; and dramatically impact equipment and program operating
costs. This constant cost and expectation spiral then requires
more institutional funds devoted to computers, software, multi-media
and instructional delivery. It is already clear that higher education
is more capital and equipment intensive now than at any other
point in our history.
Interdisciplinary: The beginning of the 21st century
has seen seven new technologies interacting to create a different
economic and social world: microelectronics, computers, telecommunications,
man-made materials, robotics, biotechnology, and genomics. Advances
in basic sciences underlying these technologies have resulted
in innovations that have fostered entirely new industries such
as semiconductors, computers, lasers, e-business and e-commerce
(Lester Thurow, Building Wealth, Sloan School of Management,
MIT). Now, a global economy is possible for the first time in
human history. We are in an era of man-made, knowledge-based
industries. With knowledge as the new basis for wealth, the wealthiest
man in the world, Bill Gates, did not acquire his wealth through
the ownership of land, oil, gold, or factories, even. Instead,
his wealth is based on harnessing his workers' intellectual capital
or knowledge base. Research universities are part of this knowledge-based
economy through innovative thought that, at least in part, stems
from flourishing interdisciplinary approaches.
Historically, area and urban studies were among the earliest
interdisciplinary endeavors in American higher education. Since
then, we have seen the emergence of comparative literature, genetics,
geoscience, resource management and environmental studies as
later examples of interdisciplinary approaches. More recently,
universities have developed new interdisciplinary degree programs
for robotics, genetic engineering, nano-technology and cognitive
science. Virginia Commonwealth University has introduced a forensic
science graduate degree, an interdisciplinary program that integrates
chemistry, molecular science, criminal justice and legal procedures.
There are many other examples of interdisciplinary programs built
from older disciplinary strengths into different and contemporary
combinations of knowledge and thought across the country. Most
recently, the Woodrow Wilson National Fellowship Foundation has
initiated a project called the "Responsive Ph.D.,"
which encourages students to think in interdisciplinary terms
for both graduate study and career development alternatives.
Western Michigan University has made some interdisciplinary
advances with its doctoral program in environmental chemistry,
but we need additional programs that realign our academic strengths
creatively and distinctively. To support such advances, I have
recently authorized seven new faculty positions for interdisciplinary
programs. And of course, to foster interdisciplinary innovation,
we must have responsive and flexible organizational structures
throughout the University - while still protecting the tenure
rights of our faculty and the intellectual property of everyone.
Presidential Initiatives for Sustaining Excellence:
Within this environment of higher education, and with constant
rapid change, we must pick up the pace of institutional direction
and self-determination. The strategic question that I have wrestled
with, as president of this University, is how do we proceed?
We have just completed a lengthy self-study in preparation
for our 10-year review by the North Central Association's evaluation
team. From that self-study report, it is apparent that many of
you in this audience understand keenly the University's strengths
as well as the unresolved issues that thwart our ability to sustain
our growth and development momentum. Thus, I propose that we
work collectively to accomplish the following four major initiatives:
Initiative #1: We must update the University's mission
statement with specific goals that recognize the global, technology
driven, and interdisciplinary nature of higher education. Within
this initiative, we must formulate a strategic enrollment plan
that is related to targeted areas of expected institutional and
enrollment growth, academic innovation and responsiveness.
This initiative will help set the priorities and boundaries for
the University's future program development and resource allocations.
With more clarity about institutional priorities, there will
be less conflict and disappointment about resource allocations.
Additionally, while institutional enrollment has grown over the
last several years, these enrollment increases have been unevenly
distributed among colleges and among programs. We must determine
how to choose between meeting additional student demand and academic
program and research growth with fewer new institutional resources.
Initiative #2: We must develop a concrete funding plan
to add approximately 200 new full-time faculty positions and
some 50 new full-time staff positions over the next 10 years.
Within this initiative, we must design a fiscal plan that supports
these additional positions as the first institutional priority
of our University. This action plan should include funds, if
necessary, to insure that increasingly diverse faculty and staff
are employed as a result of this initiative. This initiative
addresses the appropriate mix and balance between full-time faculty
and full-time staff for the number of students who are enrolled
here, the scope of our academic programs, and our increasingly
growing research enterprise.
Initiative #3: W must design and institute an institutional
assessment program that combines program assessment findings
into results that provide sound comprehension of student learning,
and that provides guideposts for instructional and curricular
improvements, additions, and eliminations. This initiative
recognizes our responsibility to demonstrate that the University's
academic programs and general education provide matrices of value
to students, employers, graduate institutions, and various other
organizations. We can no longer assume that careful instructional
design and good teaching result in appropriate learning.
Initiative #4: We must continue to build and to strengthen
our information technology systems within and without our classrooms.
Within the next 12 months we will have a completely wireless
campus. This technology is being installed as we speak, and I
have asked Vice President Viji Murali to make this her highest
priority. Soon, all members of the faculty and every student
and each appropriate staff member will have access to these digital
technologies and will be able to incorporate them in their lives,
in their work, and in their other activities. I ask for your
help in making our campus a place of demonstrated best practices
from wireless access to Web-based courses, programs and degrees.
The call is now and the urgency is immediate.
In Conclusion:
Certainly these initiatives are not a panacea for all the
issues we face daily. But with your commitment, I believe our
work here will be fruitful. Each person at Western Michigan University
is invited to consider our environment and assist with these
four initiatives outlined this evening. Some individuals will
be asked to chair or to serve on task forces or committees that
must produce, in a very short period of time, specific action
plans that will guide the University's future resource allocations,
and thus, its ongoing growth and development. Collectively, we
understand our strengths as well as areas where we need additional
intellectual concentration and improvements. Although we will
still respond in an opportunistic way, in some cases, we can
no longer operate a half-billion dollar enterprise without the
determination of major specific growth and resource priorities
that are supported and understood throughout the University and
by all of our stakeholders.
I give you my pledge and resolve as president that your recommendations
will be eagerly received and, where practical, form the basis
for the next phase of our University's development. While some
important areas in the life of the University are not mentioned
in these initiatives, every person's work and contributions do
count, as we continue to build momentum as a student-centered
research university. However, like all organizations, we must
concentrate our improvements and be able to respond to emerging
needs and conditions. These initiatives are, in my opinion, critical
to the University's sound development in the first decade of
the 21 st century - and I invite your comments and your participation.
Thank you for your consideration of these ideas and for your
continuing work in advancing our University.
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