
Dear Faculty and Staff Colleagues:
Greetings and welcome to the beginning of another exciting academic year. As I write this letter, the campus is already abuzz with the arrival of new freshmen and transfer students.
Yesterday, we formally welcomed our new students with an opening matriculation ceremony. The participation of our students was outstanding, and they were deeply appreciative of the attendance and support demonstrated by our faculty, staff and student ambassadors. The event was a huge success and one that we intend to continue as a signature effort to demonstrate our unwavering commitment and support for students.
We also reminded the students of their responsibility to take advantage of the full-range of experiences found at Western Michigan University. Although many people played a role in making the event possible, special appreciation is extended to the First Year Experience Office—particularly Toni Woolfork-Barnes and Adrienne Fraaza—for their leadership in structuring the ceremony.
As we begin the year, I would appreciate your continuing support and effort to enhance the overall retention of our entering students. Through your good efforts, the retention rate of new students entering in the fall of 2008 was an improvement over the prior year. This is good news and helps our overall enrollment picture.
To stay on course, however, we need your renewed efforts. The data are very clear. The more that a University can touch and reach students on a personal level, the greater the likelihood of the students’ academic success and, therefore, their retention. During the first few weeks of class, I am requesting that faculty and staff reach out to our students in the following ways:
Thank you for all that you do to support our students. Your efforts are making a difference in student retention rates and their perception of the University and its support for them and their success. Human capital is far too important to waste, and we have a responsibility to remind students that their future, and the needs of the larger society, are dependent upon their ability to “grab the reins” and maximize the opportunity to receive an education from a distinguished faculty at a great University.
Best regards,

John M. Dunn, President