Owner of dog boutique next speaker in entrepreneurship series

contact: Alyssa Benson
| WMU News
Roxanne Leder poses with a Chihuahua. T-shirt reads: It's all about the dog.


KALAMAZOO, Mich.—Roxanne Leder, owner of Decadent Dogs boutique, with two locations in West Michigan, will be the next speaker in the Entrepreneurship Forum speaker series at Western Michigan University's Haworth College of Business.

Leder will speak at 8 a.m. Friday, March 16, in 2150 Schneider Hall. The event is free and open to the public and begins with breakfast at 7:30 a.m. Reservations are required and can be made by calling (269) 387-6059 or at wmich.edu/business/e-rsvp. Free parking is available in Fetzer Center Lot 72F.

Leder and Decadent Dogs

Leder's creative spirit and friendly personality led her to consider owning her own business. After attending business workshops and consulting with the southwest Michigan Small Business Development Center on WMU's campus, she decided to purchase Decadent Dogs in 2011. Located in downtown South Haven, the business is a dog boutique, selling dog food, treats, toys, and health and grooming supplies, while also providing dog owners with support, education and fun activities for their pets.

In 2015, Leder opened a second Decadent Dogs location in downtown Holland, providing the area with the same high-quality dog products and expertise.

Prior to owning Decadent Dogs, Leder spent 32 years as a clinical laboratory scientist at Bronson Hospital in Kalamazoo, working in all areas of the laboratory including as a lead technologist in the virology department.

Entrepreneurship Forum

Entrepreneurship Forum is a monthly series sponsored by BlueOx Credit Union and hosted by WMU's Haworth College of Business. The forum brings stories of entrepreneurs and startup success to the greater Kalamazoo community. To learn more about the series, visit wmich.edu/business/entrepreneurship-forum.

Future Entrepreneurship Forum Speakers

  • Friday, April 13, Regi Kurien, president, Amhawk

For more information or to RSVP, call (269) 387-6059 or register at wmich.edu/business/e-rsvp. To suggest an entrepreneur who should be considered for the series, contact Alyssa Benson at alyssa.benson@wmich.edu.

For more news, arts and events, visit wmich.edu/news