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photo of James EckertJames Eckert

James Eckert, Associate Professor of Marketing

PhD: Michigan State University 
BA: Michigan State University

Office: 3248 Schneider Hall
Phone: (269) 387-5799
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Dr. Jim Eckert teaches both marketing and sales courses. He specializes in teaching and research that deals with the challenges of creating and maintaining successful business-to-business relationships. His dissertation dealt with conflict in exchange relationships and he has been most recently researching in the area of adaptive selling. Eckert is also the founder of PartnerBuilding. Through PartnerBuilding, Eckert conducts trainings, presents seminars and executes research on the topics of negotiation, personal selling and business-to-business relationship management.