Monday, March 19
|11 a.m. to Noon||
Retail Reinvention: The Innovation Imperative
Nothing is what it was. Nothing is as it seems. And nobody really “knows” anything. One thing is for sure, though - that at a time of cutthroat competition and incessant disruption, retailers and suppliers must bring their “A-game” every hour of every day, innovating constantly as they seek both relevance and resonance. That’s just the starting premise for MorningNewsBeat “Content Guy” Kevin Coupe, as he offers a compelling perspective and real-world examples of the enormous challenges facing every retailer and supplier, how to navigate the deadly shoals of 2018-style competition. Kevin’s presentation is laced with what he calls “serious levity,” focusing on the need to act strategically, move swiftly, think differently, and take “big swings” … all of which he believes are absolutely necessary to survive in a fast-changing, revolutionary business environment.
|Noon to 2 p.m.||
A Higher Standard: Leadership Lessons from America's First Female 4-Star General
General Ann Dunwoody (U.S. Army Retired)Sponsored by the Network of Executive Women
America's First Female 4-Star General
Meeting the standard will always suffice if you want to be average or just get by. Exceeding the standard and living to a higher standard can lead to success and the achievement of your dreams. Be disciplined. Know what right looks like. Provide a strategic vision. Visualize where you want your team to be in the future and then design a roadmap to get there. It is key that every individual in your organization understands how important he or she is to accomplish the vision. General Ann Dunwoody, is the author of “A Higher Standard”, she will share what nearly four decades in the military taught her about effective leadership, revealing the core principles that guided her to her historic appointment. With engaging stories and battle-tested insights, General Dunwoody will offer practical, tactical advice to lead and achieve with maximum success – no matter the size or scope of your organization.
|2 p.m. to 3 p.m.||Networking Break||Seccia Lobby|
|3 p.m. to 4 p.m.||
Moderator Michael Sansolo Speaker and Retail Food Expert
We are in the midst of a retailing revolution that promises to change the face of retailing as we know it. Convenience
and ease of shopping are essential ingredients for the on-the-go consumer. New disruptive business models are
bringing levels of convenience consumers are looking for, from direct-to-consumer models to front door convenience.
Small box retailers are expanding rapidly offering high value propositions as well as differentiated consumer
experiences. Michael Sansolo, along with an expert panel of industry executives will examine the current retail
shakeup taking place as well as explore other disruptive forces surely to impact or reshape our industry.
|4 p.m. to 5 p.m.||
Retail Reinvention: Bits and Bytes That Will Disrupt Your Supply Chain
|5:30 p.m. to 6:30 p.m.||Welcome Reception||Seccia Lobby|
|6:30 p.m. to 8 p.m.||Networking Dinner (Food Stations)||Ballroom BCD|
After Dinner Entertainment featuring live music from Brena
Tuesday, March 20
|7:30 a.m. to 8:15 a.m.||Breakfast||Ballroom BCD|
|8:15 a.m. to 9 a.m.||
From Dinosaurs to Mammals: How eCommerce is Reshaping Brick and Mortar
|9 a.m. to 9:45 a.m.||
Brand the Moment – Create Customers for Life
|9:45 a.m. to 10:30 a.m.||Coffee and Networking Break||Seccia Lobby|
|10:30 a.m. to 11:30 a.m.||
Breakout Session I
Innovation: The Rise of The Dark Horse
|11:30 a.m. to 12:30 p.m.||
Breakout Session II
Home Shopping: Convenience is the New Price
|1 p.m. to 2:30 p.m.||Luncheon Program and Awards||Ballroom BCD|
|2:30 p.m. to 3:15 p.m.||
Retail Reinvention: Making the Customer Hero”
Why Attend the WMU Food Marketing Conference?
The top 2 reasons attendees give for attending the Food Marketing Conference are the high quality educational content and the exceptional networking opportunities with industry partners.
- 100% of conference survey respondents rated the WMU Food Marketing Conference as Exceptional or Above Average compared with other industry conferences they have attended.
- 95% of conference survey respondents said they would recommend the Food Marketing Conference to someone they know.
Access to all meals and sessions at the 2018 Food Marketing Conference for one person.Register
10 full registrations include access to all speakers and meals. You may bring 10 guests, or have open seats for students.Reserve a Table
Students are able to attend the 2018 Food Marketing Conference at no cost to them. If you would like to help offset the cost of students attending the conference, please consider sponsoring a student.Sponsor a Student