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PUBLIC RELATIONS (PUR) MAJOR -- 42-46 hours (application form)
Non-teaching Major

1. Pre-Communication Requirements …………………………………………………………….. 12 hours

COM 1700: Interpersonal Communication I ............................................................................  3

COM 2000: Introduction to Communication Theory .................................................................  3

COM 2400: Introduction to Media and Telecommunications .....................................................  3

COM 2800: Introduction to Organizational Communication .......................................................  3

Prerequisite: “C” or better in COM 2000

2. Public Relations Core Requirements ……………………………………………………………. 12 hours

JRN   1000: Foundations of Journalism ....................................................................................  3

COM 2010: Communication Inquiry ........................................................................................  3

Prerequisite: “C” or better in COM 2000

* COM 3500: Public Relations and Organizations .......................................................................  3

Prerequisite: “C” or better in COM 2000

* COM 4500: Public Relations Program Development ................................................................  3

Prerequisites: “C” or better in COM 2000 & COM 3500

3. Public Relations Electives …………………………………………….……………………… 12-14 hours

Select at least four of the following courses:

JRN 2100: News writing and Reporting ................................................................................  3

Prerequisite: “C” or better in JRN 1000

JRN 2500: Photojournalism ..................................................................................................  3

Prerequisite: “C” or better in JRN 2100

JRN 3010: Copy & Content Editing ......................................................................................  3

Prerequisite: “C” or better in JRN 2100

JRN 3100: Advanced Reporting and Online Research ............................................................  3

Prerequisites: “C” or better in JRN 2100

COM 2410: Film Communication ............................................................................................  3

COM 2560: Electronic Media Operations ................................................................................  3

COM 2570: Introduction to Audio Production ..........................................................................  3

Prerequisites: “C” or better in COM 2000 & COM 2410 or COM 2560

** COM 3050: Special Topics in Communication .........................................................................  3

COM 3320: Group Problem Solving ........................................................................................  3

  Prerequisites: “C” or better in COM 1700, COM 2000

* COM 3350: Leadership .........................................................................................................  3

  Prerequisites: “C” or better in COM 1700, COM 2000

COM 3540: Web Design Basics .............................................................................................. 3

  Prerequisites: “C” or better in CS 1050 or equivalent

COM 3550: Introduction to Digital Video Production ...............................................................  3

Prerequisites: “C” or better in COM 2000 & COM 2410 or COM 2560

COM 3560: Film Production ...................................................................................................  3

     Prerequisites: “C” or better in COM 2000 & COM 2410

COM 3570: Introduction to TV Studio Production ....................................................................  3

Prerequisites: “C” or better in COM 2000 & COM 2410 or COM 2560

* COM 3580: TV and Film Scripting .........................................................................................  3

* COM 3590: Broadcast Journalism ..........................................................................................  3

COM 4300: Persuasion and Social Influence ...........................................................................  3

COM 4400: Public Relations Case Studies ..............................................................................  3

Prerequisite: “C” or better in COM 3500

COM 4430: Media Theory and Social Change .........................................................................  3

COM 4440: Mass Communication, News, and Public Affairs ...................................................  3

* COM 4480: Telecommunications Management .......................................................................  3

Prerequisites: Junior or senior standing, “C” or better in COM 2000 & COM 2400

COM 4770: Communication Ethics .........................................................................................  3

COM 4990: Internship ...........................................................................................................  3

Prerequisites:  Admitted to a major, junior or senior standing

IMAG 1500: Introduction to Imaging ........................................................................................ .4

IMAG 1570: Imaging Systems .................................................................................................  3

Prerequisites: “C” or better in IMAG 1500

IMAG 2510: Multimedia Publication and Design ....................................................................... 3

Prerequisites: “C” or better in MATH 1160 or 1180

IMAG 2570: Computer Graphics .............................................................................................  3

Prerequisites: “C” or better in IMAG 1570, 2510

IMAG 4570: Advanced Multimedia .........................................................................................  3

Prerequisites: “C” or better in IMAG 2570

4. Communication Electives ………………………………………………………………………. 6-8 hours

•  Two or three classes (or six-eight hours of electives) in Public Relations; one-two (classes) which may be selected from any courses offered by the school and one class selected from upper-level (3000 or higher) courses in the school.

•  Courses outside the school may be used with prior written permission of the School of Communication faculty advisor.

•  Up to six hours of COM 4990 and 3980 may be used as electives in the major.

•  All course prerequisites must be met to enroll in upper-level courses.

•  A course and its prerequisite cannot be taken at the same time .

•  Grade requirement: A minimum grade of “C” is required in all courses to be applied toward the major.

•  The School prohibits students from taking a class more than twice for credit.

•  Baccalaureate-level Writing Requirement must be met by taking one of the courses marked with an asterisk (*).

 

 

 

 

 

 

 

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School of Communication, Western Michigan University, Kalamazoo, MI 49008
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Last updated on: October 28, 2007