Tag Archives: 2012 Gender Scholar Award

WMU Women’s Caucus Names Steinke as 2012 Gender Scholar

The Western Michigan University College of Arts and Sciences Women’s Caucus is pleased to recognize Dr. Jocelyn Steinke, professor of communication, as the recipient of the 2012 Gender Scholar Award.

Dr. Steinke's gender representation project website.

Supported by more than $789,000 of funding from the National Science Foundation, Steinke’s interdisciplinary research explores the significance of gender in media representations of scientists, assessing its impact on adolescent girls’ career aspirations. Her collaborative work investigates television depictions of scientists and evaluates media literacy training aimed at middle-school students.

In addition to numerous academic publications and presentations, many coauthored with WMU students, Steinke’s efforts to teach critical thinking about gender stereotypes in science, engineering, and technology are showcased on a website for teachers, parents, and students, www.stereotypestompers.com. Her newest project explores female scientists’ perceptions of workplace culture and their career trajectories, drawing from blogs authored by female graduate students and professors working in the sciences.

Steinke will present her research in a talk entitled “A Lab of Her Own: Gender, Science and Media” at noon on Wednesday, April 11, in 3025 Brown Hall.

Dr. Jocelyn Steinke is a professor in the School of Communication and holds a joint appointment with the Gender and Women’s Studies Program. Steinke’s most recent research illustrates an influence of media images of women scientists and engineers on adolescent girls’ conceptions of gender roles and career ambitions.

This research has been printed in the Journal of Women and Minorities in Science and Engineering, Journal of Broadcasting and Electronic Media, Science Communication, Public Understanding of Science, Journalism Educator, and other journals. Her research was funded by two grants from the National Science Foundation.

Links:

Jocelyn Steinke’s official page
Stereotype Stompers’ official page